Do you have a car buying strategy? Why would I ask that question? Because if you dont you could be getting taken for a ride. You can bet that the auto dealer will have his strategy planned, down to the last dot and comma. From the moment he sees you, he knows the path he wants to lead you down.

You need your own end goal in mind. The dealers focus is reaching his monthly sales quota. He wants the maximum profit from each customer. He’ll want you to take the options and extras.

Finance through the dealer, service contracts, GAP insurance etc may be a better deal for him than they are for you. You need to plan ahead and know what alternatives are available before you go to the car lot. Know what model and what features you want.

The next part of your car buying strategy is to know when to look. New models are released between August and November. Just before then is your chance to get the current model at a discount. The dealer needs to get old stock off his hands.

The end of the month is the deadline for sales targets. The pressure is on them to sell, not on you to buy. Look like you’re going to leave and they just might be able to save you an extra fe dollars to get the deal.

Weekdays are better for getting a good deal. With fewer buyers around, the agent needs to pull out the stops to make the deal attractive. If you are the only one in the showroom, he doesn’t want to see you walk away.

It’s a big commitment to buy a car. You don’t have to rush into it. But it’s exciting too and it’s easy to be swept along by emotion. The salesman knows that and will try every trick in the book to play on it. He try to convince you that this deal is only available today. It’s not true.

If you are feeling pressurized or there are aspects of the deal you aren’t sure of, you can always leave. It is easier if you go in with the mindset that you can do that. There will be other times and other places to get the same or a better deal.

With your car buying strategy in place, you can take away the dealers advantage. Things are tight these days and you need to be sure you are getting the right car for you at the best price.